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Greg Creed, CEO of Yum! Brands, Is Either an Idiot or a Genius, But He's No KFC Chicken.
Posted on August 17, 2015
This is some crazy branding game Greg Creed is playing with the KFC chicken brand. In essence, he is telling the world he doesn't care if you love us or hate us, just so long as you pay attention to us. Apparently he believes visibility...