All articles about video

Blog

Simplistic Storytelling Delivers Impactful (Award-Winning) Results

Posted on February 8, 2018 by Rebecca Wrenn

Our good friends at the Cleveland Animal Protective League, with very little budget, requested Sweeney’s help to meet some big numbers. The Cleveland APL sets out annually to encourage donations that support shelter initiatives. This past summer, Sweeney and the APL worked together to develop an...

Agency / Blog

Make Every Second Count

Posted on January 7, 2016 by Team Sweeney

In an era of decreasing attention spans, it is important to capture a video viewer’s attention before they simply flick their thumb and scroll past your post. Social videos can be an extremely effective tactic for brands that want to produce low-cost, high- traffic ads...