In one short day, Charlie "The Ma" Sheen has amassed more than 1 million followers on his Twitter account. That's a Guinness Book of World Records achievement. This is social media, providing a global platform for a man with nothing to say to a mass...
I just started a Twitter account for our company. How often should I post and what should the content include? ___________________________________________________________By Jennifer Manocchio Let’s start by discussing what not to talk about. Avoid tweets on how you were stuck in a traffic jam on the way...
We are evaluating adding social media to our marketing mix, specifically Facebook and Twitter accounts. Is this a good marketing strategy? ________________________________________________________________________ By Jennifer Manocchio Facebook, Twitter and other social media sites can be an excellent addition to your marketing strategy, but it all depends...
I’m thinking about starting a corporate Twitter account. What steps do I need to consider before creating an account? ________________________________________________________________ By Jennifer Manocchio Twitter can be a great tool to engage customers and prospects with your brand. However, a lot of corporate Twitter accounts have...
