All articles about Tide

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Campbell's Soups Are M'm M'm Good. Well, M'm M'maybe.

Campbell's Soups are as American as mom, apple pie and baseball. So it kind of stings when allegations are made that Campbell's and the American Heart Association are pulling the wool over the eyes of unsuspecting consumers. Which really makes you appreciate the power of marketing...

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Tide’s 1st Bilingual Commercial Gets Mixed Reviews

This morning I saw Tide’s new bilingual commercial for the first time, and was interested to see how the Hispanic community was responding to it. The commercial has been airing since September 2012, yet continues to receive feedback on YouTube. http://www.youtube.com/watch?v=apruDWVmLkY Comments from Tide’s YouTube page include: “After...