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2013 Could Be Pinteresting!

Posted on September 6, 2012 by Team Sweeney

In 2012, many new social media platforms emerged – some more successful than others – and social media will continue to evolve in 2013. One social media platform that continues to grow steadily is Pinterest – which saw a growth of 4377% between May 2011...

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What's more important than strategy or creative or execution?

Posted on June 30, 2011 by Jim Sweeney

I have been in this business of marketing and public relations for more than 30 years now.  All of it on the agency side. During that time I have had the opportunity to work with and represent hundreds of organizations, from global industry leaders to one-person...