In the movie Flashback, Dennis Hopper’s character tells his young protégé "when we get out of the '80s, the '90s are going to make the '60s look like the '50s". So would you think I am crazy if I tell you that when we get...
I have no special insight into the plans and/or capabilities of Specific Media, the new owner of MySpace. But after reading Scott Martin's assassination of MySpace in USA Today, it got me thinking about why an incredibly successful entertainer and a very successful digital media company...
B2B companies and industry experts have made rapid use of Twitter, Facebook and personal and corporate blogs to enhance their positioning as experts. Often thought of as a virtual resume or networking tool, LinkedIn – when used properly - can act as a powerful tool...
Content marketing is nothing new. However, we see so much “noise” being created on and offline from online and traditional press releases to social media sites and sites set up just for organic search engine optimization purposes that we wanted to take the opportunity (prompted...
