All articles about Social Media

Blog

Myspace: Back to Existence

A couple of months ago I wrote a blog post about the resurrection of Myspace…and this morning I got an invitation to test it out. After poking around, it is certainly much more functional than the old Myspace, but I am sure forward-thinking Myspace does not...

Blog

Customer Service on Social Media

Let’s face it. Not all products and services are going to be 100% perfect 24/7 and not everyone is going to be 100% satisfied. More and more consumers are turning to social media with their questions, complaints and concerns, despite customer service phone lines, Q&A,...

Blog

You’ve Launched a Facebook Contest, Now What?

Conducting a Facebook contest is a fun way to engage followers, attract new followers and liven up a Facebook page. But, you cannot just expect the contest to run itself. It is important to have a strategy to help make the contest a success. Following are...

Blog

Viral marketing can spread like a… well… virus.

Everyone is talking about the presidential election – and rightly so – but this year, things (let's call them presidential-isms) have seemed to “go viral” faster than ever. After Republican candidate Mitt Romney referred to “binders full of women” during the second presidential debate, within seconds...