All articles about retail marketing

Blog

Okay, So I Lied. Blame JCPenney.

Two days ago I posted what I promised would by my last commentary on the de-evolution of JCPenney.  But Ilied. And it's not my fault. Mike Ullman's new strategy is to make daily announcements about JCPenney until everyone finally surrenders and starts shopping at the retailer...

Blog

Revisiting a Retail Legend.

We know Sam Walton. We respect Jim Sinegal. We admire Sol Price. But there was another retail giant – a true pioneer – who is too often forgotten or overlooked in today's crowded marketplace: John F. Geisse. To know John Geisse is to love him. Father...