All articles about news releases

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Journalism is not dead, it is not even on a respirator.

 Yes, the world is changing (shocking revelation #1). New technologies – particularly social media – are changing the ways news is served up and consumed (shocking revelation #2). And “influencers” like Donald Trump and Facebook are popularizing the idea that news is “fake” (shocking revelation #3)....

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Building a Targeted Media List

We recently hired several new employees and have written a news release announcing the growth. What media outlets and journalists at those outlets should I send the news release to? _____________________________________________________ By Kayleigh Fitch, Guest Blogger When announcing corporate news (i.e. hiring a new employee, announcing...