So you have done it! Proverbial success: you did your homework, picked the right journalist, sent a great pitch and now they have called you to set up an interview. Now what? There are six key questions you should ask media every time to ensure you...
For this week’s blog post, we spoke with News 14 Carolina reporter Andrea Pacetti in Raleigh, NC, to get her top tips for securing TV media coverage. Prior to her current gig, Andrea launched the network’s Coastal newsroom, acting as bureau chief and Morehead City’s...
Let’s be honest, when most people think of successful consumer publicity, monthly glossies like Real Simple and Good Housekeeping are at the top of the wish list. However, securing coverage with the right online media sites can make just as big of impact for your...
Just because media does not respond, does not mean the media contacts are not interested in your message. In fact, there are numerous reasons why media may not respond to your news release, pitch, press kit, etc. 1. Too much to review; not...
