Like the final season of Mad Men, sometimes – as marketers – all you can do is watch from the sidelines as the game gets played out in front of you. Of course most of the time we cling to the illusion that we are in...
When evaluating agency performance, exactly which performance are you evaluating? On the one hand, there's the performance, as in the pitch or the presentation. On the other hand, there's the performance, as in the actual work – the strategic planning, the creative, the execution and the...
I can't quite put my finger on it, but there is something about the new season of Mad Men that has left me totally disinterested. I am confident, based on past seasons that the show is headed somewhere, but after four hours of pandering and meandering,...
