Blog
How to Break (and Brand) a World Record in 10 Weeks
Posted on April 16, 2015
Staring at the longest line of toothpaste (yes, toothpaste) Monday evening in the varsity gym at John Carroll University, I felt a sense of accomplishment. After 10 weeks of organizing, marketing, fundraising and toothpaste tube counting, we did it – we broke a Guinness World...