During lunch yesterday, I discovered a pretty interesting sticker right on my banana. It was oddly shaped, with a QR code and website with a simple call to action: “Turn me into yonanas”. Intrigued, I visited yonanas.com and learned about a new kitchen gadget that can...
Instagram has rocked the social media world the past few weeks – first for the much anticipated release of a version for the Android™ mobile technology platform, and secondly, Facebook’s billion dollar purchase of Instagram. A free photo sharing application for use on DROID or iPhone...
If you were scrambling to update your brand or business’ Facebook Page on March 30, you were not alone. The mandatory switch to Facebook’s Timeline format undoubtedly left many pages looking choppy and unorganized. For social media marketers, there are many things to consider about...
When considering advertising – whether it be print, broadcast, online or even through Facebook – run a test campaign before making a long term commitment. This is a good method for determining if advertising in general – and a specific outlet in particular – is...
