NOW HIRING: AGENCY MARKETING MANAGER 

Sweeney, a leading, full-service agency, is hiring a marketing manager to support agency marketing in its Cleveland headquarters or Wilmington, NC. Sweeney seeks an experienced marketing professional with an integrated marketing communications skillset – traditional and digital – who is self-driven, competitive and focused on delivering exceptional results.

Job Requirements

• Bachelor’s degree with 3-10 years of integrated, B2B marketing experience – strategic planning, public relations, advertising, direct marketing, digital, etc.
• Ability to develop the agency marketing strategy and execute flawlessly
• Strong writing – both traditional and digital – skill set
• Experience working with creative services to execute design, video, podcasts, etc.
• Ability to juggle multiple projects and marketing strategies, as well as quickly adjust priorities as needed
• Experience hiring/managing agencies or agency experience a plus
• Works well independently, willing to take risks and blaze new trails, has a positive attitude and is passionate about marketing

Job Responsibilities

• Serve as the agency’s marketing manager to increase overall agency awareness and increase agency leads
• Maintain the agency brand image across all channels
• Develop the agency’s annual marketing plan prioritizing strategies based on the agency’s overall bandwidth and budget Manage and support day-to-day implementation of approved strategies (media relations/publicity, direct marketing, speaking opportunities, awards, case studies, social media, advertising, analytics, etc.)
• Lead the development of a new agency website, including SEO, and continue to manage ongoing updates
• Develop agency capabilities presentations – overall agency presentation, service presentations, vertical market presentations – and custom presentations as needed
• Develop and execute marketing campaigns to support the agency’s business development director
• Manage internal staff and vendors as needed to support approved marketing strategies
• Track and assess results and adjust strategies as relevant
• Keep agency executives updated on all activity and results

Send resumes to Jennifer Manocchio at Jennifer@sweeneypr.com.