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Agency / Blog

Email Marketing: Don’t Hit Send Until You Ask These 5 Questions

Inboxes are constantly overfilled with clutter, so how do you break through? Start by asking yourself these five questions before hitting send: Is my preview text engaging? There is a strong correlation between a good subject line and high open rates, but preview text (the line of...

Agency / News

Join the Sweeney Team: Currently Hiring An Account Supervisor

Sweeney, a leading, full-service agency, is hiring an account supervisor/manager to support national B2B and B2C accounts. Sweeney seeks a team and account leader with an integrated marketing communications skill set who is driven, competitive and focused on delivering exceptional results. Job Requirements • Bachelor’s degree with...