New Developments for Pinterest

Do you use Pinterest for your business? Just recently, Pinterest updated its design and created a new analytics platform to help businesses better understand their pinners and help users discover and explore even more.

Pinterest Design Update

Pinterest has always been touted for its exceptional user platform. Now, it’s even better as they have added the following features:

• a way to explore an entire board without leaving the page
• featured pins from the same source
• people who pinned “this” also pinned […]

This is great news for businesses – a better, user-friendly platform that is already loved by millions.

Pinterest Web Analytics

The new analytics tool – Pinterest Web Analytics – allows businesses to track pinning activity, learn what pinners like and more. This tool helps to identify how to get pinners more engaged. Use analytics to help assess and modify your Pinterest strategy.

Want access to analytics? Make sure your Pinterest page is verified. You must have an HTML file or meta tag to your website to get verified. Hop over to the Pinterest for Businesses page for step-by-step instructions.